Project: Blinkit Sales Dashboard (Power BI)

Project Overview:

The Blinkit Sales Dashboard is a comprehensive business intelligence solution built using Microsoft Power BI to analyze and visualize key performance indicators for Blinkit, a leading last-mile grocery delivery service in India. The objective of the project was to turn raw operational and sales data into actionable insights using advanced data modeling, DAX calculations, and interactive visual storytelling.

This dashboard was built for decision-makers and business analysts to:

  • Monitor performance across outlet types, sizes, and locations
  • Analyze item-wise sales and customer satisfaction
  • Understand sales trends over time
  • Enable real-time filtering and cross-report interaction

It demonstrates a real-world application of Power BI for retail analytics and e-commerce performance tracking.